FKM Rubber Strap For Rolex Yacht-Master (GWS Buckle Fitment) - Miami Blue
Style note — elevate your Rhodium dial Yacht-Master with our Miami Blue strap, enhancing its signature palette.
Lifetime Warranty
Free Shipping
30-Day Returns
A bold contemporary character defines this strap, introducing a vibrant accent that enhances the maritime spirit of a luxury sports watch while preserving its refined and balanced proportions on the wrist. The vibrant Miami blue tone delivers an expressive yet controlled presence that feels modern and confident without overwhelming the elegant case design.
Crafted from premium FKM fluoroelastomer, the construction provides dependable flexibility, resilience, and lasting comfort suited to extended everyday wear in varied conditions. Designed for the Rolex Yacht Master, a precisely contoured curved end ensures a seamless integrated connection with the case, supporting a secure and stable fit throughout the day. This distinctive construction refreshes the watch with modern energy while maintaining the sophisticated versatility expected from the model.
Product Details
- Lug Width: 20mm
- Strap Size: 120mm/80mm
- Material: FKM fluoroelastomer
- End Profile: Curved end design for a seamless case integration
Shipping Information
Geneva Watch Straps offers worldwide delivery via Royal Mail.
- UK: 2 business days
- Europe: 3–5 business days
- International: 5–7 business days
All shipments are tracked and insured to ensure your order arrives safely.
Please note, international orders may be subject to local import taxes. Geneva Watch Straps is not responsible for such charges.
Care Instructions
- Rinse with fresh water after exposure to sweat, salt, or chlorine.
- Clean gently with mild soap and soft cloth when required.
- Allow to dry fully before storage.
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15% OFF FOR NEW CUSTOMERS
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FKM Rubber for Iconic Rolex Watches.
A Look For Every Occassion
Precision-engineered FKM rubber straps designed to transition seamlessly from sophistication to sport.
Before
After
Presented With Purpose
Every Geneva Watch Strap arrives in our signature packaging, designed to protect your strap and make installation effortless.
Everything you need to transform your watch is included from the moment your order arrives.
WHAT OUR CUSTOMERS SAY
Lifetime Warranty
Free Worldwide Shipping
30-Day Returns
FREQUENTLY ASKED QUESTIONS
GENERAL
SHIPPING
What is FKM rubber?
FKM rubber is a high-performance fluoroelastomer used in aerospace and precision engineering. It is the gold standard for luxury watch straps due to its exceptional durability, comfort, and resistance to heat, water, UV exposure, sweat, and chemicals.
Why is FKM rubber superior?
Unlike standard rubber or silicone, FKM does not crack, fade, or become sticky over time.
It is non-allergenic, odour-resistant, and maintains its shape and finish even with daily wear, making it the finest rubber available for high-end watch straps.
Do you offer lifetime warranty?
Yes, we offer lifetime warranty for all our straps!
Please note that this warranty excludes damages arising from misuse, accidents, or intentional harm to the product.
Where are you based?
We are based in the city of Manchester, UK!
Is the strap waterproof?
Our rubber straps are waterproof and designed to withstand water, sweat and everyday wear.
What's included?
Every Geneva Watch Strap arrives in our signature packaging, designed to protect your strap and make installation effortless.
Everything you need to transform your watch is included from the moment your order arrives.
What is your return policy?
We have a 30-day return policy, which means you have 30 days after receiving your item to request a return.
To be eligible for a return, your item must be in the same condition that you received it, unworn or unused, with tags, and in its original packaging. You’ll also need the receipt or proof of purchase.
How long does delivery take?
UK: 2–3 working days
Europe: 3–5 working days
International: 5–7 working days
All shipments are tracked and insured to ensure your order arrives safely.
Please note, international orders may be subject to local import taxes. Geneva Watch Straps is not responsible for such charges.
Do you ship internationally?
Yes. We’re based in the UK and offer worldwide shipping.
All orders are dispatched using fully insured and tracked courier services to ensure your strap arrives safely and securely, wherever you are in the world.
Our Story
2024
While searching for replacement straps for their own watches, Alex and Spencer encountered a market dominated by cheaply produced products, misleading marketing, and brands prioritising speed and margins over quality and longevity.
Rather than accept compromise, the decision was made to build what was missing.
The Build
2025
Founded and manufactured in Manchester, United Kingdom, Geneva Watch Straps committed to doing things properly from the start.
Over 19 months dedicated to research, prototyping, and refinement. More than 100 individual samples were produced and tested.
Only premium grade materials were selected, including high grade FKM rubber and watch grade leather, chosen for their durability, comfort, and long term performance.
Fastforward To Today
2026
Geneva Watch Straps now represents a new benchmark in luxury aftermarket watch straps.
Now serving the global watch market, our straps are created for collectors who demand uncompromising quality, longevity, and refinement.
Built by collectors, for collectors, each strap is engineered for daily wear and designed to age as gracefully as the watch it supports. No trends. No shortcuts. No compromise.