
24mm Lug Width FKM Rubber Strap - Navy Blue
Enhance your watch with this universal 24mm Navy Blue FKM rubber strap, combining a timeless colour with modern performance. Produced from premium FKM rubber, it delivers dependable flexibility, long-lasting comfort, and a secure fit for any watch with a 24mm lug width.
The rich Navy Blue finish offers a clean, versatile look that suits both everyday wear and more refined occasions. Designed for durability and consistent comfort, this FKM rubber watch strap provides a stylish and reliable upgrade for any watch.
Lifetime Warranty
Free Shipping
Crafted in UK
Product Details
- Lug Width: 24mm.
- Strap Size: 115mm/75mm
- Material: FKM fluoroelastomer
- End Profile: Flat-end configuration for model specific fitment
- Compatibility: Designed for 24mm lug width watches.
Care Instructions
- Rinse with fresh water after exposure to sweat, salt, or chlorine.
- Clean gently with mild soap and soft cloth when required.
- Allow to dry fully before storage.
Choose options

FKM Rubber, Designed for Your Watch

Our Story
2024
While searching for replacement straps for their own watches, Alex and Spencer encountered a market dominated by cheaply produced products, misleading marketing, and brands prioritising speed and margins over quality and longevity.
Rather than accept compromise, the decision was made to build what was missing.

The Build
2025
Founded and manufactured in Manchester, United Kingdom, Geneva Watch Straps committed to doing things properly from the start.
Over 19 months dedicated to research, prototyping, and refinement. More than 100 individual samples were produced and tested.
Only premium grade materials were selected, including high grade FKM rubber and watch grade leather, chosen for their durability, comfort, and long term performance.

Fastforward To Today
2026
Geneva Watch Straps now represents a new benchmark in luxury aftermarket watch straps.
Now serving the global watch market, our straps are created for collectors who demand uncompromising quality, longevity, and refinement.
Built by collectors, for collectors, each strap is engineered for daily wear and designed to age as gracefully as the watch it supports. No trends. No shortcuts. No compromise.
Frequently asked questions
FKM rubber is a high-performance fluoroelastomer used in aerospace and precision engineering. It is the gold standard for luxury watch straps due to its exceptional durability, comfort, and resistance to heat, water, UV exposure, sweat, and chemicals.
Unlike standard rubber or silicone, FKM does not crack, fade, or become sticky over time.
It is non-allergenic, odour-resistant, and maintains its shape and finish even with daily wear, making it the finest rubber available for high-end watch straps.
Yes, we offer lifetime warranty for all our straps!
Please note that this warranty excludes damages arising from misuse, accidents, or intentional harm to the product.
Yes. We’re based in the UK and offer worldwide shipping.
All orders are dispatched using fully insured and tracked courier services to ensure your strap arrives safely and securely, wherever you are in the world.
We are based in the city of Manchester, UK!



